TWISTED X NFR 2025: Jealousy
Assistant Director
"Jealousy" was made for Twisted X's 2025 National Finals Rodeo broadcast spot. The video highlights the relationship between Shad Mayfield, his horse Lollipop, and their love for Twisted X shoes. The playful and fun video shows that anyone can seek comfort for their feet. The video includes a custom song called "Jealousy," and premiered on the Cowboy Channel, where it reached millions of viewers at home.
BLACK STAR BOOTS NFR 2025: Elegance in Bloom
Associate Producer
Black Star showcases the newest season of their collection: Elegance in Bloom. In collaboration with eighteen western-style influencers, these looks feature the high-quality, timeless, and comfortable cowgirl boots that are styled with a regal touch and western flair.A Good Book: Spec Ad
Assistant Director
In order to promote the love of reading and bookshops and experiment on the new LED wall at Trilogy studios, this video was able to create five different environments in just one day with no weather delays or physical limitations.DR. PEPPER SONIC GAMES 2025: Promo Ad
Assistant Producer
In collaboration with Brightspot, this DR. PEPPER SONIC GAMES Promo Ad is to promote more SONIC's flagship event: the DR. PEPPER SONIC GAMES. The games bring together local drive-in teams from coast to coast to showcase efficiency, service, and hospitality. These games reflect SONIC's commitment to delivering fun and exceptional guest experiences.This video was made alongside a series of promotional deliverables, including assets to celebrate the final twelve teams, evergreen assets, and station-specific highlights.
METROCARE: Healthy Transitions Landing Page
Assistant Producer
In 2024, Metrocare launched the new program, "Healthy Transitions," for the transitional age youth population, the support of mental well-being, and wish to enact the change that the Dallas area community is in desperate need of. In addition to empowering youth in their journey towards adulthood, the program has the overarching goal of creating an accessible network of all supportive services to foster an environment where our youth can flourish into adulthood. This video was made for the Healthy Transitions program landing page, and was launched additionally alongside six other short-form social-media video ad campaigns that feature spoken word in both English and Spanish.
METROCARE: Intellectual with Developmental Disabilities Project
Producer
This training is the first of its kind in Texas and was created with input from local advocacy groups, individuals with IDD and many more. This training provides viewers with a clearer lens to influence policy to ensure inclusion and impact funding to support better service delivery. The video trainings are short but content rich and examine the history of diagnosing and treatment, the various state funding streams for service, the importance of inclusive design, and more.Videos in this series also include: A Brief History on Diagnosing and Care of Individuals, The Current Landscape of Services in Texas, Inclusive Environmental Meeting Design, State Living Centers, and Intersectionality.
Video on the left is a social short version of the Inclusive Environmental Meeting Design video to promote viewers to watch the videos fully.